Monday, February 11, 2008

Wake Up, People!

I'm coming off a VERY busy stretch and heading into another one (man, I love what I get to do for a living - and for a life!!) but happened to think about the Super Bowl and some of the ads I saw there.

The one I'm thinking about today has such a great message in a much deeper way than pumping ourselves full of more caffeine.

Check out this Pepsi Max ad and think about it from a deeper perspective. Wasn't Steve Farber telling us the same thing in The Radical Edge? And Bill Cosby in Come On, People?

We really can't expect to be accountable for information we don't have - and when we're asleep, we can't know what's going on around us.

So, don't you think it's time to wake up? I do!


At 2:54 PM, Anonymous Anonymous said...

Hi Jodee did you block my comment or did it just vanish?

I was asking about the Superbowl. I've been wondering what it is. An esoteric sport presumably - well we have rugby and cricket. But what is it otherwise. What's its social significance?

At 10:51 AM, Anonymous Anonymous said...

Even more of a puzzle than I thought!

The Zimbabwean Ambassador presided over a kick-off??

At 8:48 AM, Blogger Jodee Bock said...

Jo - good question about the Superbowl - it's basically a HUGE hyped event that most Americans watch or use as an excuse to have a big party!

Football is like rugby, I think - except with more pads and more commercialism.

It seems silly when we talk about it like this, but I still like it!


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